- Built on Shopify Functions
Run Retail & Wholesale From One Shopify Store
Create custom wholesale pricing, volume discounts, and shipping rate rules for B2B customers — all without managing a separate Shopify store.
- Native checkout
- 5-minute setup
- No coding required
Features
Everything You Need to Sell
Wholesale on Shopify
A complete toolkit to run B2B alongside retail — configured in minutes.
Custom Wholesale Pricing
Create fixed or percentage-based pricing for customers; tags; products; collections; and Shopify Markets.
Volume Discounts
Increase average order value with quantity breaks and amount-based discounts.
Shipping Rate Discounts
Offer custom shipping discounts based on quantity; amount; or weight.
Flexible Customer Targeting
Target individual customers; tags; products; collections; and markets.
Native Shopify Checkout
Built using Shopify Functions for fast and reliable discount calculations.
Reports & Analytics
Monitor wholesale orders and pricing performance with built-in reporting.
Checkout summary
Subtotal
$343.00
Volume discount (20+)
−$68.60
Shipping
Free
Total
$274.40
Why B2B Guru
One Store. Two Customer Experiences.
Give wholesale buyers their own pricing, discounts, and shipping — while your retail storefront stays exactly as customers know it.
- Separate wholesale pricing
- Customer tag support
- Shipping discounts
- Easy setup
- Retail pricing remains unchanged
- Product & Collection targeting
- Native Shopify Checkout
- Shopify Markets ready
Custom Pricing
Personalized prices for every customer group
Create rules with fixed discounts, percentage discounts, or custom prices — for customers, tags, markets, products, or collections.
Price rules — Nordic Chair
- Live
Retail Customer
tag: retail
$120.00
VIP Customer
tag: vip
$96.00
−20%
Distributor
tag: distributor
$78.00
−35%
EU Market
tag: market:EU
€89.00
−26%
US Market
tag: market:US
$102.00
−15%
Volume pricing
Auto-applied at checkout
5+ units
10%
off
5+ units
10%
off
5+ units
10%
off
5+ units
10%
off
Oak Dining Set
Qty in cart: 24
$720
$576
Volume Discounts
Quantity breaks that grow order size
Encourage bigger orders with tiered pricing. Discounts apply automatically at checkout.
Shipping Discounts
Smarter shipping for B2B carts
Set rules based on weight, order amount, or quantity. Discounts appear directly in the Shopify checkout.
- Shipping rules
Weight > 20kg
- $8 off
Order ≥ $500
- Free
Qty ≥ 30
- 50% off
Checkout
Subtotal
$612.00
Shipping
$24
Free
Total
$612.00
Reports
See how wholesale drives revenue
Track revenue, wholesale orders, average order value, and top B2B customers from a single dashboard.
Supported targets
Target anything, anywhere in
Shopify
- Customers
- Customer Tags
- Products
- Variants
- Collections
- Markets
- Shipping
- Checkout
99.9%
Reliable Checkout
1 Store
Retail + Wholesale
5 min
Average Setup Time
∞
Unlimited Pricing Rules
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